Posts Tagged ‘agency’

Change the game

Tuesday, October 20th, 2009

2220008689_a42c946175_bWhat if a recruiting firm made a decision to not play today’s client-agency game?

Instead they:

  • Create new value propositions (e.g. Heidrick & Struggles)
  • Build communities around felt needs (e.g. Intuit)
  • Relied only on  personal introductions


Such a recruiting firm would be free from:

  • Participating in a system that has commoditized talent
  • Focusing on weekly or monthly transactions
  • Being viewed as competition


What would such an agency look like?

Would this be easy to create?  No.  Making your own rules and redefining success never is.

Photo by nickwheeleroz